Bookstores, Literacy… and Economics

Although I was surrounded by books growing up, I can’t recall ever going to a bookstore to obtain a book until I was in college.  I was a frequent visitor to the local library, and there were the paperback SF novels my mother picked up at the local drugstore, but bookstores weren’t really a part of my orbit, and their absence didn’t seem to affect my voracious reading habit.  As an author, however, I’ve become very aware of bookstores, and over the past twenty years, I’ve entered over a thousand different bookstores, in forty-two of the fifty states, over 120 in the space of three weeks on one tour.  And because I was once an economist I kept track of the numbers and various other economics-related aspects of those bookstores.

The conclusion?  Well… there are many, but the one that concerns me the most are the changes in bookselling and where books can be obtained and what those changes mean for the future functional literacy of the United States.

When I first became a published novelist thirty years ago, for example, the vast majority of malls had small bookstores, usually a Waldenbooks or a B. Dalton, often two of them, one at each end of the mall, or perhaps a Brentano’s or another chain. And I was very much aware of them, because I spent more times in malls than I really wanted to, which is something that occurs when one has pre-teen and teenaged daughters.  According to the statistics, at that time, there were over 1500 Waldenbooks in malls nationwide, and hundreds of B. Daltons, not to mention all the other smaller bookstores. Today, the number of Waldenbooks stores totals less than 200 hundred, and the majority of those were closed because Borders Books, the present parent company of Waldenbooks, did not wish to continue them once it acquired the chain, preferring to replace many small stores with larger Borders stores.  Even so, Borders has something less than five hundred superstores.  The same pattern holds true for Barnes and Noble, the parent of the now-or-almost-defunct B. Dalton stores.  The actual number of bookstores operated by these two giant chains is roughly half what they operated twenty-five years ago.  At the same time, the growth of the chain superstores has squeezed out hundreds of smaller independent bookstores.

Prior to 1990, there were somewhere in the neighborhood of 400 book wholesalers in the United States, and there were paperback book racks in all manner of small retail establishments.  Today there are only a handful of wholesalers, and the neighborhood book rack is a thing truly of the past.

Add to this pattern the location of the book superstores.  Virtually all of these stores are located in the most affluent sections of the areas they serve.  In virtually every city I’ve visited in the last fifteen years, there are huge sections of the city, sometimes as much as 60 percent of the area, if not more, where there is no bookstore within miles, and often no convenient public transport. There are fewer and fewer small local bookstores, and most large bookstores are located in or near upscale super malls.  Very few, if any, malls serving the un-affluent have bookstores.  From a short-term economic standpoint, this makes sense for the mega-store chains.  From a cultural standpoint, and from a long-term customer development standpoint, it’s a disaster because it limits easy access to one of the principal sources of books largely to the most affluent segments of society.

What about the book sections in Wal-Marts?  The racks and carrels in the average super Wal-Mart number roughly a third of those in the size of the smallest of the Waldenbooks stores I used to visit, and the range of books is severely limited, effectively to the best-sellers of each genre.

Then, because of recent economic pressures, the local libraries are seeing their budgets cut and cut, as are school libraries – if the school even has a library.

Research done for publishing firms has shown that so-called impulse book purchasing – the kind once made possible be neighborhood book racks and ubiquitous small mall bookstores, accounted for a significant percentage of new readers… and the comic book racks that were next to the book racks provided a transition from the graphic format to the books.

Some have claimed that books will be replaced by the screen and the I-phone and other screen “aps,” and that well may be… for those who can already read… but the statistics show that while fewer Americans are totally illiterate, an ever-increasing percentage is effectively functionally illiterate.

Is that functional illiteracy any wonder… when it really does take a book to start learning to read and when books are becoming harder and harder to come by for those who need them the most?

Voting Influence

Decades ago, the late science fiction writer Mack Reynolds wrote a novel depicting a future United States in which citizens received one “basic” vote, and then could “earn” additional votes for various accomplishments, such as earning advanced degrees, completing a period of military and/or public service, etc.  At the time of the book, Reynolds received a great deal of flak for that concept, and I suspect, were anyone to advance such an idea today, the outcry would likely be even greater.

But why?  In point of fact, those with great sums of money already exert a disproportionate amount of influence over the electoral process, especially in the United States now that the U.S. Supreme Court has granted corporations and wealthy individuals access to the media that is only limited by the amount of their resources, in effect granting such entities the impact of millions of votes. The rationale for the court decision, which has in effect been legally sustained, is that restriction on the use of money for advertising one’s political views and goals is in effect a restriction on first amendment freedom of speech rights.  The practical problem with this decision is that, in a culture dominated by pervasive mass media, the result is to multiply the effect of exercising freedom-of-speech rights manifold for those who have large amounts of wealth.  Since, given the costs of effectively using mass media, only the top one or two tenths of one percent of the population can exercise such media-enhanced rights, the result of the decision is to give disproportionate influence to a tiny fraction of the population.  Moreover, as a result of the decision, in most cases, donors to groups and corporations availing themselves of this “right” do not even have to disclose their donations/spending.

The Court’s decision essentially grants greater weight in determining who governs us strictly on the basis of income and wealth.  Are not other qualities and accomplishments also of equal or greater value to civilization?  And if so, why should they not be granted greater weight as well? That was really the question Reynolds was addressing in postulating such a change in American society, and it’s a good question.

Before you dismiss the idea out of hand, consider the fact that the way in which our current system operates grants greater governmental influence to a small group of people whose principal talent is making money.  It does not grant such influence to those who teach, who create, or who perform unheralded and often dangerous military and public service, and as the revelations about Iraq have showed, at times such money-making operations have in fact been based on taking advantage of American soldiers deployed abroad, so that those with great sums of money not only gained electoral influence, but did so at the expense of those who served their country… and many of whom died doing so.

Then… tell me again why we don’t need an electoral or regulatory counterbalance to unbridled use of wealth in trying to influence elections.

Boring?

The other day, someone commented on the blog that, unfortunately, Imager’s Intrigue and Haze were boring and major disappointments.  I replied directly, something I usually avoid doing, at least immediately, because the comment punched several of my buttons.  As many of my readers well know, my first fantasy, The Magic of Recluce, features Lerris, a young man who, at the beginning of the novel, finds virtually everything in his life boring, and everything that he railed against at the beginning far less so at the end… yet the world in which he lives has changed very little.

I have no problem with readers saying that they personally found a book of mine – or anyone else’s – boring… or whatever.  I have great problems when they claim the book is boring, without qualifications.  A book, in itself, is neither exciting nor boring.  It simply is.  When a reader picks up a book and reads it, there is an interaction between what the reader reads and what the writer wrote.  What a reader finds interesting depends at least as much on the reader as the writer.  There are some books that have been widely and greatly acclaimed that I do not find interesting or enjoyable, and that is true of all readers.  In general, however, books that are well-written, well-thought-out, and well plotted tend to last and to draw in a greater percentage of readers than those that are not.  The fact that books with overwhelmingly positive reader and critical reviews that also sell large numbers receive comments like “dull,” “boring,” and “slow” suggests that no book can please everyone.  That’s not a problem.

The problem, as I see it, is that there are more and more of such unthinking comments, and those comments reflect an underlying attitude that the writer must write to please that particular reader or the author has somehow failed if he or she has not done so.  This even goes beyond the content of the books.  A number of my books – and those of many other authors – are now receiving “one-star” or negative reviews, not because of faults in the book, but because the book was not available immediately in cheaper e-book versions at the time when the hardcover is published.  Exactly how many people in any job would think it fair that they received an unsatisfactory performance review because they didn’t offer their services at a lower rate?  Yet that’s exactly what the “one-star-reviewers” are essentially saying – that they have the right to demand when and at what price what version of a book should be released.

It took poor Lerris exile and years to understand that Wandernaught was not boring, but that he was bored because he didn’t want to understand.  But that sort of insight seems lacking in those whose motto appears to be: Extremism in the pursuit of entertainment (preferably cheap) is no vice, and moderation in the criticism of those who provide it is no virtue.

The Failure of Imagination

On my way to and back from the World Fantasy Convention, I managed to squeeze in reading several books – and a bit of writing.  One of the books I read, some three hundred plus pages long, takes place in one evening.  While I may be a bit off in my page count, after reading the book, I thought that of the more than three hundred pages, the prologue and interspersed recollections and flashbacks amounting to perhaps fifty pages provided the background for the incredibly detailed action, consisting of sorcery, battles, fights and more fights, resulting in… what?  An ending that promised yet another book. To me, at least, it was more like a novelized computer game [and no, it’s not, at least not yet].  If I hadn’t been on an airplane, and if the book hadn’t come highly recommended, I doubt I would have finished it.

The more I’ve thought about this, the more it bothered me, until I realized that what the book presented, in essence, was violence in the same format as pornography, with detailed descriptions of mayhem in realms of both the physical and the ghostly, with just enough background to “justify” the violence.  While I haven’t done as much reading of the genre recently as I once did – I read 30-40 books in the field annually, as opposed to the 300 plus I once read – to offer a valid statistical analysis, it seems to me that this is a trend that is increasing… possibly because publishers and writers are trying to draw in more of the violence-oriented gaming crowd.  Then again, perhaps I’ve just picked the wrong books, based on the recommendations of reviewers who like that sort of thing.

And certainly, this trend isn’t limited to books. In movies, we’re being treated – or assaulted, depending on one’s viewpoint – with more and more detailed depictions of everything, but especially of mayhem, murder, and sexually explicit scenes. The same is true across a great percentage of what is classified as entertainment, and I’m definitely not the first commentator to notice that.

Yet… all this explicitness, at least to me, comes off as false.  Older books, movies, and the like that hint at sex, violence, terror, and leave the reader and viewer in the shadows, so to speak, imagining the details, have a “reality” far more realistic than entertainment that leaves nothing to the imagination.

This lack of reader/viewer imagination and mental exploration also results in another problem, lack of reader understanding. I’m getting two classes of reader reviews on books such as Haze, in particular, those from readers who appear truly baffled and those who find the book masterful. The “baffled” comments appear to come largely from readers who cannot imagine, let alone understand, the implications and pressures of a society different from their own experience and preconceptions… and they blame their failure to understand on the writer.  The fact that many readers do understand suggests that the failure is not the writer’s.

All this brings up another set of questions.  Between the detailed computer graphics of games, the growth of anime, manga, and graphic novels, the CGI effects in cinema, what ever happened to books, movies, and games that rely on the imagination? A generation ago, children and young adults used their imagination in entertainment and reading to a far greater extent. The immediate question is to what degree the proliferation of graphic everything minimizes the development of imagination. And what are the ramifications for the future of both society and culture?

The Technology Trap

Recently, I read some reader book reviews of a science fiction novel and came across a thread that surfaced in several of the reviews, usually in a critical context.  I realized, if belatedly, that what I had read was an underlying assumption behind much science fiction and something that many SF readers really want.  The only problem, I also realized, is that what they want is something that, in historical and practical contexts, is as often missing as present.

What am I talking about?  The impact of technology, of course.

Because we in the United States live in a largely technology-driven, or at least highly technologically supported, society, there is an underlying assumption that technology will have a tremendous impact on society, and that every new gadget somehow offers an improvement to society.  I have grave doubts about the second, but that’s not the assumption I’m going to address, but rather the first, the idea that in any society, technology will triumph.  I’d be the first to agree that one can define, to some degree, a culture or society by the way in which it develops and uses technology, but I’d have to disagree on the point that developing technology is always a societal priority.

Imperial China used technology, but there certainly wasn’t a priority on developing it past a certain point, and in fact, one Chinese emperor burned the most technologically advanced fleet in the world at that time.  The Chinese developed gunpowder and rockets, but never developed them to anywhere close to their potential.  As I’ve noted in a far earlier blog, the Greeks developed geared astronomical computers thousands of years in advance of anyone else… and never applied the technology to anything else.  Even the British Empire wasn’t interested in Babbage’s mechanical computer.  And, for the present, at least, western civilization has turned its back on supersonic passenger air transport, even though it’s proved to be technically feasible.

Yet, perhaps because many SF readers are enamored of technology, there seems to be an assumption among a significant fraction of readers that when an author does not explore or exploit the technology of a society and give it a significant role, at least as societal background, he or she has somehow failed in maximizing the potential of the world depicted in the novel in question.

Technology is only part of any society, and, at times, and in some places, it’s a very tiny part.  Even when it underpins a society, as in the case of western European-derived societies in our world, it often doesn’t change the societal structure, but amplifies the impact of already existing trends.  Transportation technology improves and expands the existing trade networks, but doesn’t create a new function in society.  When technology does change things, it usually does so by changing the importance of an existing structure, as in the case of instant communications.  And at times, as I noted above, a society may turn its back on better technology, for various reasons… and this is a facet of human societies seldom explored in F&SF and especially in science fiction, perhaps because of the myth — or the wish — that technology always triumphs, despite the historical suggestions that it doesn’t.

Just because a writer doesn’t carry technology as far as it might go theoretically doesn’t mean the writer failed.  It could be that the writer has seen that, in that society, technology won’t triumph to that degree.